Vu Thi Minh Hien

1. Personal Information

Full name

Vu Thi Minh Hien


Date of birth


Occupation/ Position


Academic Degree


Foreign Language



Phone number


Office Address

E4 Building - 114 Xuan Thuy Str - Cau Giay - Hanoi

 2. Education
  • 1995 - 1999: Student of Business Administration - Phuong Dong University
  • 2001 - 2003: Master of Business Administration - National Economics University
  • 2007 - 2011: Ph.D Candidate of Business Administration - National Economics University

3. Work experiences

  • 2000 - 2017: Lecturer, Head of Business Management Division, Economics & Business Administration Faculty, Phuong Dong University
  • 2018 - Present: Lecturer of Marketing, School of Business Administration, University of Economics and Business, Vietnam National University, Hanoi

4. Research approach/ Teaching majors

  • Business Management,
  • Electronic Commerce,
  • Marketing,
  • Electronic Marketing

5. Published academic works

5.1. Books, course books, reference books

1. Ngo Phuc Hanh, Vu Thi Minh Hien, Phan Ba Thinh (2010), Business Management, Science and Technics Publishing House.

2. Vu Thi Minh Hien (2013), Electronic Commerce, Science and Technics Publishing House.

3. Vu Thi Minh Hien (2014), Marketing, National Economics University Publishing House.

5.2. Academic writings (published articles on journals, proceedings of national and international conferences).

1. Vu Thi Minh Hien (February, 2004), The trend of applying E-commerce in the world and Vietnam, Asia-Pacific Economic Review, No.1 (48), p56.

2. Vu Thi Minh Hien (April, 2004), The development of E-commerce in Vietnam, Asia-Pacific Economic Review, No. 7, p12 and No. 8, p16.

3. Vu Thi Minh Hien (August, 2004), Advantages and disadvantages of E-commerce, Asia-Pacific Economic Review, No. 23, p16.

4. Vu Thi Minh Hien (December, 2004), Ensurance and security of transactions in E-commerce, Asia-Pacific Economic Review, No. 43, p21.

5. Vu Thi Minh Hien (October, 2005), Vietnam in the international integration and in the trend of globalization - Achievements and shortcomings, Asia-Pacific Economic Review, No. 43 (86), p13.

6. Vu Thi Minh Hien (March, 2006), Orientations for building development and law policy on E-commerce in ASIAN countries, Asia-Pacific Economic Review, No. 11 (102), p12.

7. Vu Thi Minh Hien (November, 2007), Solutions to stimulating applications of E-commerce in Vietnamese Business Enterprises, Asia-Pacific Economic Review, No. 48 (191), p32.

8. Vu Thi Minh Hien (October, 2009), M-commerce: New trend of transaction in the IT Time, Market & Businessman Magazine (Ministry of Trade & Industry), No..., p...

9. Vu Thi Minh Hien (April, 2010), Renovation of managerial organization - The inevitable trend of the business enterprises with E-commerce application, Journal of Economics and Development, No.154 (Vol.2), p.81.

10. Vu Thi Minh Hien (January, 2011), Renovation of managerial organization of Vietnamese business enterprises with E-commerce application, Vietnam Social Sciences, No 1 (44), p23.

11. Vu Thi Minh Hien (May, 2011), Training human resources to meet the command of E-commerce Development in Vietnam), Proceedings of International Conference“E-commerce Training to meet the needs of Business Enterprises - Actual Situation, Ministry of Industry & Trade.

12. Vu Thi Minh Hien (July, 2011), Corportate governance in the era of Information Technology and E-commerce, Economic Management Review (CIEM) - Ministry of Planning and Investment, No. 42, p28.

13. Vu Thi Minh Hien (December, 2013), Information technology and the trend of restructuring models of business enterprises, Economic Management Review (CIEM) - Ministry of Planning and Investment, No. 57, p52.

14. Vu Thi Minh Hien (October, 2014), Business Administration Field - 20 years of construction and development, Proceedings of Scientific Reference “Improving the quality of training students majoring in Business Administration”, The National University Publishing House, p7.

15. Vu Thi Minh Hien (April, 2015), Some groundwork for choosing positive teaching methods, Journal of Educational Times, No…, p…

16. Trinh Vu Dat, Vu Thi Minh Hien (November, 2015), Organization Structure in the 21st century, The proceedings of Conference ICYREB - The network of colleges and universities training on Economics and Business Administration, Vol.1, p...

17. Hao H.V., Minh Hien V.T., Duy N.V (October, 2017), Citizens’ satisfaction with public administrative services at Chuongmy district, Hanoi city, Vietnam. International Journal of Research in Economics and Social Sciences (IJRESS), Vol. 7 Issue 10, p.9-24.

18. Pham Hoang Cuong, Vu Thi Minh Hien (July, 2018), Review of running conditions in Vietnam debt trade in accordance with the international rules, The proceedings of National Conference “Scientific foundation for constructing and developing the market of debt trade of Banks and Enterprises - International Experience and implications for Vietnam.”, People’s Cultural Standard Publishing House, ISBN: 978-604-88-6433-0, p230.

5.3. Topics of scientific research 

  • Member of the project: Scientific and practical foundation, proposals of orientation for scientific research, developing technology and transferring knowledge to substantial development of Northwest region in the period of 2019-2025, code: KHCN -TB 27X / 13-18, Managerial Level: National, The host office: University of Economics and Business - Vietnam National University, Hanoi, time: 13/ 12/2017 - 13/12/2018.

6. Other scientific and technological activities

Member of the project:

  • Experts of human resource development, Mutrap 2 Project - Ministry of Industry and Trade.
  • Experts of training, Project of training and developing the resource of counselors - Association of Cities of Vietnam (ACVN).
  • Expert of training, Constituent “Development of local economy” - Project PMI LED ( Association of Cities of Canada)

7. Prizes and Awards on Science and technology

The paper writing: E-commerce of Vietnam in the context of WTO integration - Chances and Challenges - The 1st prize and ranked top 5 in The E- commerce event 2006 held by VECITA (Ministry of Industry & Trade) and Vietnam TV Station, 2007.

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